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Hitwise, a subsidiary of Experian, has been collecting and analyzing data directly from Internet Service Providers (ISPs) since 1997.
The search terms in the latest results were ranked by volume of searches that successfully drove traffic to Web sites in the Hitwise Business and Finance - Real Estate category for the four weeks ending June 28, based on U.S. Internet usage.
Hitwise Real Estate Search Term Rankings
1. realtor.com - 1.64 percent
2. remax - .81 percent
3. zillow.com - .56 percent
4. zillow - .39 percent
5. real estate - .38 percent
6. apartments - .37 percent
7. century 21 - .33 percent
8. realtor - .31 percent
9. homes for sale - .30 percent
10. www.realtor.com - .29 percent
In addition, Hitwise confirmed that remax.com was No. 4 among the most popular real estate sites in June.
Hitwise Most Visited Real Estate Web Site Rankings
1. realtor.com - 4.46 percent
2. Yahoo Real Estate - 2.70 percent
3. ZipRealty - 2.65 percent
4. RE/MAX - 2.47 percent
5. Rent.com - 2.36 percent
6. Zillow - 2.30 percent
7. Homegain - 1.77 percent
8. ServiceMagic - 1.69 percent
9. Trulia.com - 1.63 percent
10. Apartments.com - 1.62 percent
To Your Success
Mark Schwartz
Real Estate Technology Blog
All About Washington Real Estate Blog
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1 response so far ↓
1 jim d // Aug 16, 2008 at 11:54 am
Real estate is one of the toughest internet niches to break into because of all the competition. It is very difficult to get your web site or blog noticed if you use these common terms. A person has to be good at finding long tail keywords.
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